MAKE YOUR NEXT STEP CONCRETE

Write it down.
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Original editable Qiyue worksheets. Download Markdown and fill it in any text editor. No account needed.

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Customer interview notes

  1. Date and anonymized participant ID
  2. Role and context
  3. Most recent occurrence
  4. Current workaround
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  • Observed time or actual spend
  • Main frustration
  • Willingness to trial or share a sample
  • Permission obtained
  • Facts versus my assumptions
  • Next validation action
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Pilot and delivery brief

  1. Target user
  2. One problem to solve
  3. Inputs and authorization
  4. Deliverables and formats
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  • Explicit exclusions
  • Deadline and revision rounds
  • Acceptance method
  • Price, cost and refund agreement
  • Retention and deletion agreement
  • Decision after the pilot
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Release checklist

  1. Core task completed end to end
  2. Mobile and keyboard checks
  3. Empty, error and cancel recovery
  4. Secrets remain server-side
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  • Daily quotas and cost caps work
  • Privacy notice matches behavior
  • Downloads match their checksums
  • Ads validated using test placements
  • Rollback and disable controls available
  • Test date, scope and known limits
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Weekly business review

  1. Hypothesis for this week
  2. What was actually delivered
  3. Observed use and payment evidence
  4. Revenue, refunds, fees and time
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  • Common failures or complaints
  • Which assumption was disproved
  • One variable to change next week
  • Continue, change or stop
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Monetization and payout checklist

  1. Product: website, app or mini-program
  2. Audience location and real usage
  3. Platform and official sources
  4. Individual or business eligibility
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  • Placement or pricing model
  • Paying entity and currency
  • Threshold and settlement timing
  • Fees, FX and intermediary costs
  • Identity, contract or invoice requirements
  • Actual approval state and next action
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